Diane and Gary remained hidden for one week behind the Secret Millionaire TV camera. They lived in a neglected row house that had filthy plumbing and were embraced not with central air condition, but by the Texas heat and humidity. Their daily expense budget was $6.50. They lived among the needy and strategically observed their surroundings for those with the greatest and heartfelt need.
“We searched for people in different organizations doing good things,” Diane said. They were successful in their journey as they chose three organizations: No More Victims, a group helping children from incarcerated parents; Lazarus House, helping Houstonians battle and manage a muscle-loss disease called, Cachexia and the Sean Ashely House serving children and adults with mental retardation, emphasizing in autism spectrum.
Upon making their charity announcements, Diane Heavin said, “We caught everyone totally off guard; there were a lot of happy tears.”
In reality, Gary and Diane are the CEO and Co-Founders of Curves, a structurally designed 30 minute women’s workout gym. They opened their first gym in a small town, Harlingen Texas. Now, it is a $1 billion business and has spread across the United States and to 90 countries. And how did they do with their daily allowance of $6.50? They only spent half of it by eating Ramen noodles and white bread.