The concept of the World Penny Jar is so simple that it is amazing that no one ever thought of it before Illinois native, Michael Green. The way it works is that both virtual and storefront businesses would allow consumers to round out their purchases to the next dollar and give the remaining change to the World Penny Jar. Ninety-five percent of the proceeds will be sent to carefully chosen non-profit organizations, such as the Red Cross, to help disaster relief victims and provide education and health care.
The beauty of the World Penny Jar is that each shopper’s donation is very small, sometimes just a few cents. However, when combined with the multiple contributions of shoppers on multiple websites across the Internet, that small amount can easily mushroom into a very large sum of money.
The magic occurs during checkout on a retail website. By simply rounding out the total for purchases to the next dollar, the remaining change becomes the contribution to the World Penny Jar.
Currently, Greene’s business plan entails focusing on local Chicago Internet retailers, retail stores, and companies that send out monthly bills. These include: Walgreens, Discover Card, McDonalds, and Sears. Afterwards, he expects to branch out to national and international companies.
Greene is a recent graduate from Lake Forest College and a natural entrepreneur. Despite his youth, he is extremely focused and determined to make the Word Penny Jar a global phenomenon. He is trying his best to raise public awareness, capital and attract “passionate advocates” for the World Penny Jar.
To learn more about this wonderful way to help the world one penny at a time, visit: www.worldpennyjar.com. and check out this video below.